Review by kaivalya_k -- Underdog Thinking by Atul Vir
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Review by kaivalya_k -- Underdog Thinking by Atul Vir
[Following is a volunteer review of "Underdog Thinking" by Atul Vir.]
The Some people are born entrepreneurs and some are made entrepreneurs by necessities or circumstances beyond their control. Whatever the reason, once the call of entrepreneurship takes hold, it gets one for life. In his book Underdog Thinking, author Atul Vir argues that all entrepreneurs should develop a novel way of seeing the world to survive and be successful. Vir has written this book as a guidepost for business owners who are not very certain of the road ahead of them. In this book, the author shares the lessons he learned the hard way, the ups and downs of his business, and the forces that propelled him to develop an attitude of never giving up. Vir honestly states at the beginning of the book that his story is not simple. It is not necessarily glamorous at all times. But it is real. This got me hooked on the story.
I was prepared to read this book just as a practical handbook, a guide for me to make notes for when I decide to start my own business. In a way, I was anticipating a dry, practical write-up, complete with pointers and advice. But this book is so much more! It is an adventure tale, replete with anecdotes of betrayals, back-stabbings, friends turned into opponents and enemies and beating the odds of circumstances to rebuild a successful business empire.
Vir writes with passion. His writing reflects his ambitions and dedication to his business. As an Indian immigrant in the States who was once taunted for knowing nothing about how to run a business in America, Vir’s success story is nothing but mesmerizing. It is not a quintessential tale of rags to riches, but it is a story of perseverance and holding ground in face of failure and uncertainty.
What I loved most about the book was that Vir has added some brilliant quotes at the beginning of each chapter. He then shares his experiences about the quote so that the readers are not only motivated by the quotes but also have a story to relate them with. The pace of narration is perfect. Vir knows how to keep his readers engaged, proving just enough nuisances about his business and focusing more on the mindset that one needs to forge.
The author does not talk much about his personal choice. The readers are not told if his business crisis affected his personal life in any way. Some readers might have enjoyed reading more about the author’s personal life but I had no complaints about it. The author had promised this book to be a guide for entrepreneurs and he delivered on it. The book remains focused on its purpose. The author does provide some background about his life in India and Africa, the Indian culture that guides him in his decision making. He has even written briefly about the partition of India and the Hindu caste-system. This should provide non-Indian readers a brief on the cultural differences and additional challenges an immigrant must have faced building a business empire.
I gladly rate this book 4 out of 4 stars. The book is professionally edited. I did not come across any grammatical errors. The language is fluid and easy. I highly recommend this book to anyone aspiring to own a business. You could be an old player in the game, or newly starting your entrepreneurial journey, you will find a lot of value in this book.
******
Underdog Thinking
View: on Bookshelves | on Amazon | on iTunes | on Smashwords
The Some people are born entrepreneurs and some are made entrepreneurs by necessities or circumstances beyond their control. Whatever the reason, once the call of entrepreneurship takes hold, it gets one for life. In his book Underdog Thinking, author Atul Vir argues that all entrepreneurs should develop a novel way of seeing the world to survive and be successful. Vir has written this book as a guidepost for business owners who are not very certain of the road ahead of them. In this book, the author shares the lessons he learned the hard way, the ups and downs of his business, and the forces that propelled him to develop an attitude of never giving up. Vir honestly states at the beginning of the book that his story is not simple. It is not necessarily glamorous at all times. But it is real. This got me hooked on the story.
I was prepared to read this book just as a practical handbook, a guide for me to make notes for when I decide to start my own business. In a way, I was anticipating a dry, practical write-up, complete with pointers and advice. But this book is so much more! It is an adventure tale, replete with anecdotes of betrayals, back-stabbings, friends turned into opponents and enemies and beating the odds of circumstances to rebuild a successful business empire.
Vir writes with passion. His writing reflects his ambitions and dedication to his business. As an Indian immigrant in the States who was once taunted for knowing nothing about how to run a business in America, Vir’s success story is nothing but mesmerizing. It is not a quintessential tale of rags to riches, but it is a story of perseverance and holding ground in face of failure and uncertainty.
What I loved most about the book was that Vir has added some brilliant quotes at the beginning of each chapter. He then shares his experiences about the quote so that the readers are not only motivated by the quotes but also have a story to relate them with. The pace of narration is perfect. Vir knows how to keep his readers engaged, proving just enough nuisances about his business and focusing more on the mindset that one needs to forge.
The author does not talk much about his personal choice. The readers are not told if his business crisis affected his personal life in any way. Some readers might have enjoyed reading more about the author’s personal life but I had no complaints about it. The author had promised this book to be a guide for entrepreneurs and he delivered on it. The book remains focused on its purpose. The author does provide some background about his life in India and Africa, the Indian culture that guides him in his decision making. He has even written briefly about the partition of India and the Hindu caste-system. This should provide non-Indian readers a brief on the cultural differences and additional challenges an immigrant must have faced building a business empire.
I gladly rate this book 4 out of 4 stars. The book is professionally edited. I did not come across any grammatical errors. The language is fluid and easy. I highly recommend this book to anyone aspiring to own a business. You could be an old player in the game, or newly starting your entrepreneurial journey, you will find a lot of value in this book.
******
Underdog Thinking
View: on Bookshelves | on Amazon | on iTunes | on Smashwords
Latest Review: The Way of the Goddess by Ananta Ripa Ajmera
