Review of The Successful Business Startup Action Guide
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- Tomy Chandrafrost
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Review of The Successful Business Startup Action Guide
The Successful Business Startup Action Guide" by Husam S. AlSaleh tells the story of a successful business startup guide. He connected it with his own personal journey in starting his own business.
Ordinary business books were usually written by white people. This fresh perspective makes this book interesting because it offers the perspective of an Arab. It was solidified by the fact that he had studied business at Harvard and London.
Reading this book, I am reminded of my university days, when the startup wave was happening post-pandemic. At that time, many naive students thought that all we needed was an idea and investors to make our business big. There were many startup seminars, boot camps, motivational books, pitching events, and even many business competitions promising to connect us with angel investors.
Sadly, most of them never succeeded in turning those ideas into businesses. More than 80% of them eventually returned to the reality of the job market, working for stable local companies.
From there, I realized, though it took me some time to understand, that funds and ideas alone are not enough to make a business successful.
I liked the part where he recounted his business failures with a case study approach. He realistically tells of his failures, what factors contributed to them, and what solutions or lessons can be learned from each case.
I give this book a rating of 5 out of 5 because of its emphasis on data-driven decision-making in business. I liked how he stressed the importance of looking at numerical data, not just qualitative data, in analyzing problems. Triangulation is needed; we need to find relationships between cases and objectively look at the facts.
He provided many real-life case studies from his own experiences. His business experiences and observations relate to fields such as security, oil, mining, and automobiles.
In the book, he also provides many tools and frameworks. Some examples include the Porter five framework, 360-degree feedback, Goldsmith methodology, the six central questions, building a culture of gratitude, and many more.
As a downside, this book is more of an introductory guide that discusses starting a business in general. I recommend this book for readers who are just starting their business journey. Deeper topics might require more specific books.
For an introductory guide, this book is comprehensive, concise, and easy to understand. Its interactive writing, flawless editing, and concise explanations make it enjoyable to read, even for beginners. Readers can consider this book as one of their milestones and the starting point for further research according to their business journey.
As the author said, entrepreneurship is a journey. Not every business will succeed, and not every path will always be smooth. What matters is that we learn from each stage. I appreciate the author of this book immensely. Thank you for writing this book.
******
The Successful Business Startup Action Guide
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Tomy Chandra
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Your reflection on your own experiences during the post-pandemic startup wave provides a relatable context for many readers. It emphasizes the harsh realities and common misconceptions about starting a business, which aligns well with the lessons shared in the book. This personal touch not only enhances your review but also helps potential readers see the practical relevance of the book's content.
Your appreciation for the author’s realistic recounting of business failures and the case study approach is particularly noteworthy. It underscores the importance of learning from failures and making data-driven decisions, which are crucial for any aspiring entrepreneur. Highlighting the emphasis on both numerical and qualitative data, as well as the need for triangulation, adds depth to your review and showcases the practical, actionable advice provided in the book.
Your praise for the various tools and frameworks discussed, such as the Porter five framework and the Goldsmith methodology, indicates that the book is well-researched and comprehensive. This gives readers confidence that they will gain valuable insights and practical tools that can be applied in real-world business scenarios.
Acknowledging the book's role as an introductory guide and recommending it specifically for beginners is thoughtful and helps set the right expectations. Your note about the need for more specific books for deeper topics further enhances the credibility of your review, as it provides a balanced perspective.
Your final thoughts on entrepreneurship as a journey and the importance of learning from each stage resonate well with the overarching theme of the book. This positive and appreciative tone rounds out your review beautifully, leaving readers with a strong impression of the book’s value.
Thank you for sharing such a comprehensive and engaging review. It certainly makes "The Successful Business Startup Action Guide" sound like a valuable resource for anyone at the beginning of their entrepreneurial journey.
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Thanks for the review.
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