Review by Barbara Perini -- The Cadence of Excellence
Posted: 08 Jun 2021, 06:57
[Following is a volunteer review of "The Cadence of Excellence" by Matthew McDarby.]
When it comes to improving performance, the most important aspect of service quality is to consider "how" you will do it, so your "what" will be clear. The Cadence of Excellence: Key Habits of Effective Sales Managers by Matthew McDarby is a well-written book aimed at guiding sales managers through the path of excellence by offering insights and constructive advice to incorporate into the sales team.
This book is crafted in two main categories. The first five chapters focus on concepts related to mindset and the impact of choices. The final five chapters present elements to encourage sales managers to initiate a supporting corporation environment. The last chapter is a summary of each piece of advice offered along with questions to acknowledge the fundamental areas of development. As the author himself mentions, inwardly focused and outwardly focused tasks are the premises behind the impact on the sales team's performance.
Matthew McDarby has years of experience as a sales leadership coach; nonetheless, he keeps a practical approach in his message that can be effortlessly inferred and performed. In addition, it is important to mention the idea of "operating rhythm" he introduces and the analogy between the sales organization and symphony. Particularly, I found this concept compelling: a sales manager as a conductor of an orchestra leading her musicians (salespeople) to reach their potential, resulting in a positive outcome.
I am strongly in favor of the author's emphasis on the coaching culture mindset and the importance of focusing on value to the customers. Regardless of the service or product you deliver, you must think about the value you offer for your client.
Furthermore, the essential point is on how sales managers can influence their team's behavior by making assertive choices and motivating them, working together in a shared vision of success. It starts with the mindset, what sales managers can change in themselves to improve their skills, thus being able to help their team. I appreciate this approach, especially how his real examples reinforce the essential practices to create a great environment for the organization.
The arrangement of this book is eloquent, including interconnected chapters that augment the understanding of McDarby's proposition. I cannot find anything I dislike in this book. Therefore my rate is 4 out of 4 . It is mainly recommended to sales managers who have an interest in improving their leadership.
Taking everything into consideration, The Cadence of Excellence: Key Habits of Effective Sales Managers is worth reading, with practical, direct, and well-organized information.
******
The Cadence of Excellence
View: on Bookshelves | on Amazon
When it comes to improving performance, the most important aspect of service quality is to consider "how" you will do it, so your "what" will be clear. The Cadence of Excellence: Key Habits of Effective Sales Managers by Matthew McDarby is a well-written book aimed at guiding sales managers through the path of excellence by offering insights and constructive advice to incorporate into the sales team.
This book is crafted in two main categories. The first five chapters focus on concepts related to mindset and the impact of choices. The final five chapters present elements to encourage sales managers to initiate a supporting corporation environment. The last chapter is a summary of each piece of advice offered along with questions to acknowledge the fundamental areas of development. As the author himself mentions, inwardly focused and outwardly focused tasks are the premises behind the impact on the sales team's performance.
Matthew McDarby has years of experience as a sales leadership coach; nonetheless, he keeps a practical approach in his message that can be effortlessly inferred and performed. In addition, it is important to mention the idea of "operating rhythm" he introduces and the analogy between the sales organization and symphony. Particularly, I found this concept compelling: a sales manager as a conductor of an orchestra leading her musicians (salespeople) to reach their potential, resulting in a positive outcome.
I am strongly in favor of the author's emphasis on the coaching culture mindset and the importance of focusing on value to the customers. Regardless of the service or product you deliver, you must think about the value you offer for your client.
Furthermore, the essential point is on how sales managers can influence their team's behavior by making assertive choices and motivating them, working together in a shared vision of success. It starts with the mindset, what sales managers can change in themselves to improve their skills, thus being able to help their team. I appreciate this approach, especially how his real examples reinforce the essential practices to create a great environment for the organization.
The arrangement of this book is eloquent, including interconnected chapters that augment the understanding of McDarby's proposition. I cannot find anything I dislike in this book. Therefore my rate is 4 out of 4 . It is mainly recommended to sales managers who have an interest in improving their leadership.
Taking everything into consideration, The Cadence of Excellence: Key Habits of Effective Sales Managers is worth reading, with practical, direct, and well-organized information.
******
The Cadence of Excellence
View: on Bookshelves | on Amazon