Review of Involuntary Reroute
Posted: 11 Jul 2022, 03:44
[Following is a volunteer review of "Involuntary Reroute" by Robert Laney.]
Every business aims to create a product that solves problems, and also make a profit by solving problems with their products. Only people who finds value in a product that's offered to them would pay or invest in that company or product. Luxury is craved by many, but it's expensive. Involuntary Reroute is a nonfiction book by Robert Laney, that recounts how the author started a company, that targets an audience who loves to fly first class and enjoy every possible luxury it savors, for a little amount that's 75% lower than the original price of an airplane first-class ticket.
Thanks to the AD75 program introduced by airlines, to give a 75% discount of air travel tickets to participating agents, and agency owners. The program was introduced with the sole purpose to fill their empty first-class seats. This realization of the AD75 program, led 19-year-old entrepreneur, Robert and his mother to start a travel agency that gives reduced rates of air travel tickets to their investors, instead of the traditional way of how business proceeds are distributed amongst investors. Not everything goes as planned as we humans would want them, this reality sets into their business and they're faced with a lot of hurdles.
One thing that's prominent and consistent in the book is how the author takes readers on different rollercoasters of emotions. At one point I was quite unhappy, felt a need for justice, a quest for revenge, and also, I was happy with the turnout of events. It's just real life incorporated into a book. That's something I love most about the book. It gave me something to like, dislike, and something to get me hooked. It made the book quite interesting to read.
Moreso, I feel the author's writing style is good, I love the voice and flow of the book. It almost felt like the author was telling me about the events of the past that has contributed to him. Secondly, I liked how enthusiastic Robert was, even when his business was slowly reaping apart. He'd always search for a means to revive it. It's a good thing, and a wonderful encouragement to entrepreneurs to never give up.
After a careful read, coupled with a lot of observations, I feel this book deserves a perfect rating. I rate this book 4 out of 4 stars as there was nothing I particularly disliked about the book. The book was well written, not tedious and sure was well edited. Although I found a few errors while reading. But it didn't disrupt the flow of the book. I recommend this book to readers who want to learn about the air travel business and also to readers who are entrepreneurs. For some reason, this book sheds so much light on business and business solutions, so it's a good pick.
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Involuntary Reroute
View: on Bookshelves
Every business aims to create a product that solves problems, and also make a profit by solving problems with their products. Only people who finds value in a product that's offered to them would pay or invest in that company or product. Luxury is craved by many, but it's expensive. Involuntary Reroute is a nonfiction book by Robert Laney, that recounts how the author started a company, that targets an audience who loves to fly first class and enjoy every possible luxury it savors, for a little amount that's 75% lower than the original price of an airplane first-class ticket.
Thanks to the AD75 program introduced by airlines, to give a 75% discount of air travel tickets to participating agents, and agency owners. The program was introduced with the sole purpose to fill their empty first-class seats. This realization of the AD75 program, led 19-year-old entrepreneur, Robert and his mother to start a travel agency that gives reduced rates of air travel tickets to their investors, instead of the traditional way of how business proceeds are distributed amongst investors. Not everything goes as planned as we humans would want them, this reality sets into their business and they're faced with a lot of hurdles.
One thing that's prominent and consistent in the book is how the author takes readers on different rollercoasters of emotions. At one point I was quite unhappy, felt a need for justice, a quest for revenge, and also, I was happy with the turnout of events. It's just real life incorporated into a book. That's something I love most about the book. It gave me something to like, dislike, and something to get me hooked. It made the book quite interesting to read.
Moreso, I feel the author's writing style is good, I love the voice and flow of the book. It almost felt like the author was telling me about the events of the past that has contributed to him. Secondly, I liked how enthusiastic Robert was, even when his business was slowly reaping apart. He'd always search for a means to revive it. It's a good thing, and a wonderful encouragement to entrepreneurs to never give up.
After a careful read, coupled with a lot of observations, I feel this book deserves a perfect rating. I rate this book 4 out of 4 stars as there was nothing I particularly disliked about the book. The book was well written, not tedious and sure was well edited. Although I found a few errors while reading. But it didn't disrupt the flow of the book. I recommend this book to readers who want to learn about the air travel business and also to readers who are entrepreneurs. For some reason, this book sheds so much light on business and business solutions, so it's a good pick.
******
Involuntary Reroute
View: on Bookshelves