Review of When Business Is Love

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Onyemuwa-dave
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Latest Review: When Business Is Love by Jan Ryde
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Review of When Business Is Love

Post by Onyemuwa-dave »

[Following is a volunteer review of "When Business Is Love" by Jan Ryde.]
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4 out of 5 stars
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Do you own a business or a company? Do you always ponder how to take your business or company to the next level? The book When Business is Love by Jan Ryde takes the reader through the business philosophy of the CEO of the world-renowned Hastens bed company. Furthermore, it takes the reader through the long history of the Hastens company, and it gives its readers a detailed explanation of the failures and also the great success the company has faced over a century (170 years of life span). Through the point of view of Jan Ryde, the current CEO of Hastens, we get to know the reason for Hastens explosive and continued growth in the global market. We are introduced to the secret recipe that has fueled the rapid growth of the Hastens company under Jan Ryde; this secret ingredient turns out to be love. It explains to us how embracing the mindset of love in running the company has greatly impacted the working conditions, dedication of Hastens workers, and Hastens high-quality craftsmanship.

The first thing that stands out in this book is the author's engaging and refined writing style, from the use of well-positioned metaphorical sentences, to the author's ability to use real-life stories and examples to help solidify his points, even down to the structure of his sentences. All these things made reading the book exhilarating and quite enjoyable. Also, the author was able to bring his unique perspective to the business world and explain to the readers how such an abstract concept as love could have a great impact on a business. He didn’t just use theoretical aspects; he went further to teach the reader how any business or company owner could practically apply love to help their business grow. I always believed that things like love have little impact on a business over hard work, but the book was able to convince me otherwise, and for me, that’s a plus. Another outstanding aspect of the book is the efforts the author put into editing it; there were absolutely no grammatical errors throughout the book.While reading, I came across some Christian undertones at some points of the textbook, ranging from Bible verses to Biblical moral lessons and teachings. He was able to capture the multifaceted nature of the Bible and how it cuts across different aspects of life, including business.

There was some repetition of information, but that's what you expect with this kind of topic, where you cannot truly talk about one area without really reiterating on previous information. The repetitions were few and did not stop my flow of reading, but it all depends on the unique taste of the reader.

Reading this book was both refreshing and educational. From the beautiful writing style, delivery and the unique perspective the author brought to the table. I would give it a 4 out of 5 stars rating. It is worth giving it a shot, especially for small business owners who plan to expand their business, owners of already established companies who desire to re-strategize and those who intend to establish a flourishing business in the near future.

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When Business Is Love
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Diana Lowery
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Post by Diana Lowery »

I am not a business or a company, but I enjoyed your review. I am always happy to hear that books have been carefully proofread. Nice Review!
Onyemuwa-dave
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Latest Review: When Business Is Love by Jan Ryde
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Post by Onyemuwa-dave »

Diana Lowery wrote: 23 Jun 2025, 14:25 I am not a business or a company, but I enjoyed your review. I am always happy to hear that books have been carefully proofread. Nice Review!
Thank you for the reply, I am glad to be of help to you. Hope you try out the book.
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Gerry Steen
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Post by Gerry Steen »

Love implies giving back and going beyond just making a business transaction. Customers like to feel that they are appreciated and that their needs will be looked after. Employees also like to feel appreciated and that their efforts are recognized by the owner of the company. A family atmosphere can enhance one's work day. Jan has the magic formula. This book will be of benefit to any business owner.
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Priya Murugesan
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Post by Priya Murugesan »

Love changes everything and this book shows the importance of love in business. I truly believe this book will be of great help to business people!
In a world where you can be anything, be kind :)
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Kutloano Makhuvhela
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Post by Kutloano Makhuvhela »

Love? In business? Now that's something I never saw coming. I thought you would say grit, tenacity or anything along those lines, but certainly not love! I am now intrigued. I will be on the lookout for it when I am shopping. Thank you for your sound review. You did an amazing job.
‘When you do a good deed, people are grateful, and that creates a nice feeling inside you; and then because it feels good, that makes you want to do more good deeds. That repetition is the cycle of goodness.’

~Hogoromo.
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Elavarasi Charles
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Post by Elavarasi Charles »

An engaging writing style with a profound and intuitive business model can give readers more than a good time. This will be a great guide for business owners or anyone hoping to start one someday. Coming from a CEO, the information wears trust value and has the potential to inspire people. Thank you for an enthusiastic review!
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Stephen Christopher 1
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Post by Stephen Christopher 1 »

What a fascinating concept that applying love to a business model sees results. I love to read company histories like this one, so I think I'll give this book a read. Thanks for introducing it to me.
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