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Review of Niching Up

Posted: 21 Feb 2024, 00:10
by Abishankari S
[Following is a volunteer review of "Niching Up" by Chris Dreyer.]
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4 out of 5 stars
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"Niching Up" is a great book about finding your special place in the business world. The author gives clear advice on how to pick a specific group of customers to focus on, which can help your business grow.

The book is easy to understand, with lots of examples that show how real people have succeeded by finding their niche. It also talks about the feelings and worries you might have when choosing a niche, which makes it more relatable and helpful.

One thing that could be better is more information on using the internet and social media to reach your niche. The book talks a bit about it, but more details would be useful since online stuff is so important these days.

Overall, "Niching Up" is a good guide for people who want their business to stand out. The author's advice is practical, and the book is easy to follow. If you're looking for ways to make your business unique, this book is worth checking out.

I gave a rating of 4 out of 5 because I expect some internet examples. As we know the coin has 2 sides, the major thing that attracted me is the detailed explanations of the "Cons of Niching" that many authors fail to explain.

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Niching Up
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Re: Review of Niching Up

Posted: 21 Feb 2024, 13:19
by Cristiano Bellucci
Thanks for your review. I agree, everybody is in favour of niching up. It is valuable to hear different opinions.