Review of The Unfakeable Code®
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Abnel A Ongaga
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Review of The Unfakeable Code®
[Following is a volunteer review of "The Unfakeable Code®" by Tony Jeton Selimi.]
There’s this strange irony I keep thinking about — we live in a time when we share everything, yet very few of us feel truly seen. In The Unfakeable Code®, Tony Jeton Selimi taps straight into that paradox. He unpacks the idea that authenticity, in a world increasingly shaped by curated perfection and digital façades, isn’t just admirable anymore — it’s strategic. It's a competitive edge, almost like a superpower for modern living. And that was something I didn’t expect going in. I figured this would be another one of those "be true to yourself" books, but Tony reframes authenticity as something far more deliberate. Not just about expressing feelings or being vulnerable once in a while, but about rewiring the way we think, behave, and respond to life — daily. I found myself underlining whole pages where he talks about these tiny mental adjustments we can make each day. Small choices that compound over time until suddenly you're not just pretending to be confident or calm — you actually are.
I think what helped anchor this was the way he broke down the journey into five distinct principles. It didn’t feel theoretical. I liked how the five principles of The Unfakeable Code® are presented like a roadmap — it gave me a real sense that emotional mastery wasn’t abstract but could be systematically achieved. That kind of structure is grounding, especially in a genre where advice can sometimes feel vague or recycled. There’s also something really compelling about the idea that becoming "unfakeable" isn’t a one-off moment of awakening, but a lifestyle — one built through daily mental calibration. I remember jotting down one of the exercises about value alignment and realizing I hadn't re-evaluated what actually matters to me in years. The book got me thinking in a way that felt both reflective and practical.
Now, while I genuinely connected with a lot of the material, I’d be lying if I said I didn’t feel a little overwhelmed at times. I disliked that sometimes the descriptions of exercises, while insightful, could feel overwhelming back-to-back without enough emotional breathing space between them. There were stretches where I had to put the book down just to digest the last few pages. I wonder if spacing them out more or offering summary reflections after each principle might’ve helped with the pacing. That being said, I wouldn’t call it a dealbreaker. It felt more like a pacing issue than a flaw in the content itself. Still, it’s the reason I’d personally rate this 4 out of 5 stars — the depth is there, but I think a little more ease in the layout would have gone a long way.
One thing I kept coming back to while reading was how oddly hopeful it made me feel. Not in a superficial, everything-will-be-fine kind of way, but in that quiet way where you're reminded that change is possible, even if it’s slow and clumsy and not always linear. Tony's voice isn’t pushy. It’s clear, sometimes intense, but always rooted in a kind of sincerity that makes you want to keep going. I didn’t walk away from this book with all the answers, but I did leave with better questions — and for me, that’s usually the sign that something really landed.
******
The Unfakeable Code®
View: on Bookshelves | on Amazon | on iTunes
There’s this strange irony I keep thinking about — we live in a time when we share everything, yet very few of us feel truly seen. In The Unfakeable Code®, Tony Jeton Selimi taps straight into that paradox. He unpacks the idea that authenticity, in a world increasingly shaped by curated perfection and digital façades, isn’t just admirable anymore — it’s strategic. It's a competitive edge, almost like a superpower for modern living. And that was something I didn’t expect going in. I figured this would be another one of those "be true to yourself" books, but Tony reframes authenticity as something far more deliberate. Not just about expressing feelings or being vulnerable once in a while, but about rewiring the way we think, behave, and respond to life — daily. I found myself underlining whole pages where he talks about these tiny mental adjustments we can make each day. Small choices that compound over time until suddenly you're not just pretending to be confident or calm — you actually are.
I think what helped anchor this was the way he broke down the journey into five distinct principles. It didn’t feel theoretical. I liked how the five principles of The Unfakeable Code® are presented like a roadmap — it gave me a real sense that emotional mastery wasn’t abstract but could be systematically achieved. That kind of structure is grounding, especially in a genre where advice can sometimes feel vague or recycled. There’s also something really compelling about the idea that becoming "unfakeable" isn’t a one-off moment of awakening, but a lifestyle — one built through daily mental calibration. I remember jotting down one of the exercises about value alignment and realizing I hadn't re-evaluated what actually matters to me in years. The book got me thinking in a way that felt both reflective and practical.
Now, while I genuinely connected with a lot of the material, I’d be lying if I said I didn’t feel a little overwhelmed at times. I disliked that sometimes the descriptions of exercises, while insightful, could feel overwhelming back-to-back without enough emotional breathing space between them. There were stretches where I had to put the book down just to digest the last few pages. I wonder if spacing them out more or offering summary reflections after each principle might’ve helped with the pacing. That being said, I wouldn’t call it a dealbreaker. It felt more like a pacing issue than a flaw in the content itself. Still, it’s the reason I’d personally rate this 4 out of 5 stars — the depth is there, but I think a little more ease in the layout would have gone a long way.
One thing I kept coming back to while reading was how oddly hopeful it made me feel. Not in a superficial, everything-will-be-fine kind of way, but in that quiet way where you're reminded that change is possible, even if it’s slow and clumsy and not always linear. Tony's voice isn’t pushy. It’s clear, sometimes intense, but always rooted in a kind of sincerity that makes you want to keep going. I didn’t walk away from this book with all the answers, but I did leave with better questions — and for me, that’s usually the sign that something really landed.
******
The Unfakeable Code®
View: on Bookshelves | on Amazon | on iTunes
