Review of The Unfakeable Code®
- Arnold Ochana
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Review of The Unfakeable Code®
One of the first things that caught my attention while reading *The Unfakeable Code®* was how Tony Jeton Selimi doesn’t just focus on what we do, but on how we talk to ourselves when no one’s listening. He treats language—especially internal dialogue—not as a side note to personal growth but as its very foundation. The book builds a case that the words we use, even in the privacy of our own minds, shape how we feel, how we see ourselves, and how we behave in the world. Selimi doesn’t shy away from digging deep here. He frames negative self-talk as a kind of mental malware—subtle, repeated scripts that sabotage our confidence and skew our choices. Rewriting that script, he argues, isn’t just helpful—it’s essential if you want to live with any real sense of alignment.
What I appreciated is that he doesn’t reduce this shift to surface-level affirmations. There’s an emotional weight to how he handles it. Selimi asks readers to notice the tone of their self-conversations. Not just what they say, but how it feels. Is it nurturing or punishing? Is it rooted in truth, or inherited judgment? I found myself pausing at some of the questions he poses—not because they were hard to answer, but because they were so uncomfortably precise. And maybe that’s what makes his approach work. It’s not just about replacing negative thoughts with positive ones. It’s about understanding where those thoughts come from and whether they even belong to you. I’ve read plenty of books that talk about the power of language, but few that make it feel this personal.
Selimi manages to layer in spiritual themes without pushing any particular belief system, which I think gives the book a wider reach. He weaves in ideas about energy, consciousness, and inner divinity with a kind of gentle certainty. There were a few phrases—like “divinity of your infinity”—that made me blink a bit. Not because I disagreed, but because I wondered how a more logic-oriented reader might take it. Still, the tone never felt preachy or rigid. I think he strikes a pretty solid balance between the poetic and the practical. If you’re someone who prefers data over metaphysics, some of the language might feel a little floaty—but even then, the emotional core still resonates.
In my opinion, this book works because it doesn't pretend that transformation is passive. Selimi makes it clear that shifting how we speak to ourselves is hard work. It takes daily choice. It takes patience. And yes, sometimes it takes calling yourself out when you hear your internal voice using someone else’s criticism as your own. But there’s something powerful about being reminded that you can rewrite the script at any time. That the voice in your head doesn’t have to be the one that raised you, or hurt you, or doubted you. It can be your own. And I think, for a lot of us, that’s a message worth hearing more than once. Maybe even out loud.
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The Unfakeable Code®
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