Review of Brand Momentum

[Sanju Lali]

One can find some good information about raising a brand by reading the knowledge filled book "Brand Momentum" by Tony Lewis. The book tells us about several factors to be considered to ensure the success of the brand.

[Mr Benj]

Brand Momentum" by Tony Lewis, a book about branding of businesses. It will be interesting to read about the various and unique ways that the author listed so as to have a strong presence in the market space.

[Marinttoe Baeza]

Brand momentum is perfect for people starting a business or people that already have one and want to measure different KPIs. What I liked is that there are examples that help to understand the topic and also can help the reader to relate with their own business.

[Rupali Mishra]

Congrats on BOTD.
Tony Lewis' book "Brand Momentum" begins with his findings on how to increase flow so that you may keep developing your business as time goes on. A brand velocity score, which tracks your business's progress and customer perception, is offered in this resource.

[Magdalyne chebet]

This sounds like such a smart and fresh approach! I love when a book takes complex ideas from one field, like physics and applies them in a totally different way. The real-life brand examples definitely make it feel more relatable. I’m adding it to reading list. Congrats BOTD.

[Kibet Hillary]

I am glad that the author backed up the recommendations and key issues in the book with surveys that have been conducted. This is the best way to recommend evidence-based strategies, but on the examples given, that is for the existing, well-known brands, I am wondering whether the author included upcoming brands as well. Many thanks for the informative review, @Skylar Fox.

[Macel A]

Great review learning about brands how to market brands and make sure it sticks in a growing industry is a must read for me.

[Judy Burr]

Thank you for your review. I have read the sample. This book is intended for individuals in business and those considering a career in business. Branding and promotion need to be planned and executed correctly for success.

[Gayatri Tripathi]

Thank you for such a clear and engaging review! I really appreciate how you explained the core ideas of brand momentum and velocity, especially for someone like me who isn't deeply familiar with marketing jargon. It’s impressive that the author, Tony Lewis, not only shares strategies but supports them with solid research and recognizable brand examples like Coca-Cola and Amazon. The tennis serve imagery you mentioned sounds like a great way to make complex concepts more relatable. I also love that there are notes and visual aids throughout the book to enhance understanding. This definitely sounds like a must-read for anyone serious about building a lasting brand!

[Sarah Zain]

This is a wonderfully insightful review.
The book seems useful reading for anyone looking to truly understand the science behind brand growth. The use of real-world examples, solid research, and visual imagery makes it sound interesting. Congrats on BOTD

[Kajori Sheryl Paul]

A book that helps build a strong brand is important for entrepreneurs.

Thank you for the great review.

[Amarachi Stephanie Ejike]

Mastering brand momentum and brand velocity is the secret to building a brand that lasts. The statement above is one of the key points in the book to ensure a brands' success. "Brand Momentum" by Tony Lewis offers startups and larger businesses the most effective means of advertising and brand growth.

[Nazma P]

The book sounds like an informative read backed up with research-based information which will really help both small and big business owners. As for me, it's definitely a compelling read to learn something valuable. Thanks for the free copy.

[Ukaegbu Confidence]

Building a brand is definitely a hassle, and Brand Momentum" by Tony Lewis claims that the secret to a successful brand is mastering brand momentum and brand velocity. I am interested to learn more about this.

[Gideon Adigun]

Brands mostly focus on performance marketing and forget the other important aspects of marketing. That is why I appreciate how this book highlights the importance of brand momentum and brand velocity. Well done for the nice review.