Review of Involuntary Reroute
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Review of Involuntary Reroute
Involuntary Reroute is a report on the success of a student, Robbie, and his mother, Jackie, in starting a traveling agency with no money and running it successfully by being open-minded with eyes wide open for opportunities along the way. I found how Laney came up with solutions for difficulties he encountered along the way, even getting ideas and inspiration from a popular movie, astonishing. Their business was built on two legs, namely training people to run travel agencies and selling business class airline tickets at discount prices to investors. The discount they provided came from airlines who offered a 75% discount to travel agencies. Their business grew fast, and money came in. Unfortunately, mistakes were made, and soon it was the end of their original enterprise. In Robbie’s own words: “No other industry is as deceptive or as manipulative as the airline industry.” As an entrepreneur, he exploited all possibilities with amazing results. It is as if every downfall created another success opportunity.
Involuntary Reroute by Robert Laney is a captivating narration of how a young entrepreneur never stopped in his tracks. Although the business in which he was trading is not for everybody, every person reading this book can be inspired by Laney’s spirit and resilience. The combination of his passion for, and the knowledge and experience his mother had about running a traveling agency, was a winning recipe for success.
I did not like the end of the book though. It felt as if there should be more to end the story. I still feel as if I am waiting for something more; some kind of conclusion or reflection on what might be next. We all know that Covid was next, but still. I found the end abrupt and unsatisfying.
Despite the unsatisfying ending, I still rate this book 4 out of 4 stars because of its lively narration and detailed description of transactions, motivations, and feelings in all transactions and actions. The book was excellently edited, and I found only one typo.
I recommend Involuntary Reroute by Robert Laney to all would-be entrepreneurs, young and old. Also, to people already in business and very successful. There is something to learn from this young Babson College student who will not let anything stand in his way if he knows he is onto something. Reading this book will also be appreciated by frequent travelers and employees of airline companies. Even though I do not fall into one of the mentioned categories, I still enjoyed reading Involuntary Reroute.
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Involuntary Reroute
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