Review of Niching Up

[Husnain Jarral]

[Following is a volunteer review of "Niching Up" by Chris Dreyer.]

---

5 out of 5 stars

---

Share This Review

---

"Niching Up" by Chris Dreyer could be the right book for those who wish to increase their company's earnings without working ever-longer hours. Many individuals operate under the belief that expanding into new areas of coverage is the best course of action when they hit a revenue plateau. Dreyer contends that, although potentially reducing the number of clients you may serve, focusing on specialization will increase your productivity and allow you to charge more overall. I liked how the author defined a niche in such a clear and concise way.

Furthermore, there may be a remedy available for some of the negatives listed. The author goes over some advice to consider before settling on a specialty. I became aware of the advantages of experimenting before choosing to specialize. This aids in identifying the field in which a person excels. Once you have enough expertise to determine your potential areas of interest, you may utilize public data to identify patterns that will guide your choice. One becomes an expert by concentrating on a niche, which also gives you the confidence to discuss prospects with clients. There are many good things about this book. The author always uses suitable language, communicates his thoughts with clarity, gets right to the point on every topic, and emphasizes the positive. The book is filled with numerous, useful, and straightforward examples. The author highlights that dedication and focus are the two most important factors.

There was nothing I didn’t like in this book. Instead, I valued the author's open admission of an in-depth analysis of the drawbacks of niching. This sincere approach avoids hollow guarantees and gives the work a feeling of authenticity. The book was presented succinctly, had perfect editing, and was devoid of any faults. I would give this book a rating of 5 out of 5 stars. I suggest it to anybody who enjoys this kind of subject, has a business they would like to grow, or is in the workforce and would like to specialize in a certain field.

******
Niching Up
View: on Bookshelves | on Amazon