Review of Karmic Selling

[Mokhantso Letsela]

[Following is a volunteer review of "Karmic Selling" by Stan Gwizdak.]

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5 out of 5 stars

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"What goes around comes around" is the cornerstone of this book and author Stan Gwizdak's beliefs. The author is a successful entrepreneur who attributes his achievements not only to selling people his services but also to striving to solve their problems. He depicts how his life was when he was caught up in the rat race to climb the corporate ladder and how his car accident led to a life-changing realization that helped him build a successful business. Not only that, but he was also able to make lifelong friendships which he attributes to his new approach to doing business.

This book is divided into 10 chapters. In the first chapter, the reader gets a sneak peek at who he was before the car accident, what he believed was the most important thing in life, and how the accident changed his perception of things. In the rest of the chapters, the author shares his method of doing business. He teaches the reader everything from preparing for the first meeting all the way to the last meeting, how to follow up, how to grow your circle, how to nurture business relationships, and so much more. I guess when you think about it, the book is also part of the author’s selling something that helps solve people’s problems.

Stan goes the extra mile by including exercises that readers can do as they read the book to ensure that the lessons are as effective as possible. He also generously includes case studies, which are testimonies from some of his closest business friends, telling stories that drive Stan’s message home and, in turn, help to expand the reader. In addition to this, the author graciously offers real-life examples of how selling solutions to people has impacted his life, his business, and those he has offered his assistance to.

I read and finished the book within two days not just because it is a short read, but mostly because I could not put it down. And while I would not say that the teachings of the author are something new, I will say that I enjoyed reading about good karma the way he puts it. This book is a necessity for anyone who is in the business of selling anything, whether that is goods, services, or themselves.

I find no fault with this book, and for that reason, I gladly rate it 5 out of 5 stars. Not only do I believe that this book will help a lot of people in business, but I also wholeheartedly believe that it will teach people to be decent human beings.

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Karmic Selling
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