Review of How to be a SuperStar Salesperson

[ZCReviews]

[Following is a volunteer review of "How to be a SuperStar Salesperson" by Audri White.]

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5 out of 5 stars

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"How to Be a Superstar Salesperson" by Audri White is a short and informative guide that offers practical and effective strategies for excelling in sales. It covers various aspects of the sales process, including connecting and building rapport with prospects, making compelling sales pitches, handling objections, and closing deals. This book can help you succeed in both business and personal interactions.

The author's engaging and easy-to-understand writing style makes the book accessible to sales professionals of all experience levels, as well as non-salespeople. The author uses realistic examples and dialogue-based scenarios to illustrate the concepts, making the book relatable and easier to apply to real-world sales situations.

But what stood out to me was how the book addressed the emotional aspects of selling. Sales is a difficult and nerve-wracking field, and people are not always polite when dealing with salespeople. Dealing with rejection and staying motivated can be tough, but the author provides practical advice on how to handle these challenges. The lessons and strategies presented are also applicable to various interpersonal interactions. The principles of active listening, empathy, urgency, and confidence are invaluable tools for building positive relationships and achieving successful outcomes in all areas of life.

The book has a logical structure, enhancing its readability and making it easy to follow and absorb the information. My only recommendation would be to use colons rather than full stops after a speaker's name during dialogue parts of the book. This will help to distinguish the dialogue from the speaker, making it easier for readers to follow.

In conclusion, "How to Be a Superstar Salesperson" is a valuable resource for anyone looking to improve their sales skills. Despite my minor suggestion for improvement, the book's actionable advice makes it an excellent resource for sales professionals who want to excel in their careers. I highly recommend it and give it a perfect rating of 5 out of 5 stars.

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How to be a SuperStar Salesperson
View: on Bookshelves | on Amazon

[Gerry Steen]

Your review summarized the elements of this book very well. I like that the book is short, and avoids wordiness. I agree that the strategies promoted by the author are usefull in all aspects of life. Great communication, empathy and effective listening can solve a lot of problems. Thank you for this well-written review.