Review of The Salt Test
Posted: 12 Apr 2025, 18:21
[Following is an official OnlineBookClub.org review of "The Salt Test" by Kingsley Maunder.]
I would give The Salt Test by Kingsley Maunder five out of five stars.
The Salt Test aims to help those in business, whether new to the business world or already established within it, forge their ideas into profitable products. The title comes from the stories told of interviewing to work with Thomas Edison, that an aspiring employee would find themselves tested if they got far enough into the process with a seemingly simple lunch with the man himself. Edison would then see whether they would add salt to their meal before tasting it, thereby causing a permanent change to the food through assumption alone. Maunder then goes on to explain the role, and the potential trap, assumptions represent in business, and how the salt test Edison supposedly used can be utilized in a manner of speaking by those growing their own businesses.
I found the style of writing very easy to follow and enjoyable to read. I found the use of graphs informative and a pleasant way to break up the text. The graphs and charts also had a very informal feel with a hand-drawn style that I really liked. I also liked how the chapters were bitesize and easy to digest. The information within the chapters is broken down very well using various strategies, such as numbered lists and example conversations, so it held my attention throughout the book. It never felt boring! The use of a variety of businesses (such as Netflix and Amazon amongst others) as examples throughout the text gave it additional weight in its suggested strategies, a feeling that your business could succeed as well. I really enjoyed how the sections built up to a whole throughout the first half of the book, bringing everything together clearly thus far for the reader. This is then built on further going forward in the text. I thought it was a very clever way to show the progression of the book’s phases and to keep the reader engaged and moving along with the text. It is also well-edited as I barely found any mistakes throughout the entire book. Truthfully, I cannot think of a negative thing to say about the book as a whole.
I would recommend this book not just to those seeking to grow their businesses (although it is definitely a very useful text for those starting up and those more experienced), but also to those aspiring to create innovation in their lives. It’s a good, practical guide that can be used in wider situations than its apparent niche. I know that I will be revisiting this book in the future to assist me with strategizing for the future and problem-solving. I will also be looking into the suggested further reading presented in the final chapter. The Salt Test is a great and easy read, and I recommend it highly.
******
The Salt Test
View: on Bookshelves | on Amazon
I would give The Salt Test by Kingsley Maunder five out of five stars.
The Salt Test aims to help those in business, whether new to the business world or already established within it, forge their ideas into profitable products. The title comes from the stories told of interviewing to work with Thomas Edison, that an aspiring employee would find themselves tested if they got far enough into the process with a seemingly simple lunch with the man himself. Edison would then see whether they would add salt to their meal before tasting it, thereby causing a permanent change to the food through assumption alone. Maunder then goes on to explain the role, and the potential trap, assumptions represent in business, and how the salt test Edison supposedly used can be utilized in a manner of speaking by those growing their own businesses.
I found the style of writing very easy to follow and enjoyable to read. I found the use of graphs informative and a pleasant way to break up the text. The graphs and charts also had a very informal feel with a hand-drawn style that I really liked. I also liked how the chapters were bitesize and easy to digest. The information within the chapters is broken down very well using various strategies, such as numbered lists and example conversations, so it held my attention throughout the book. It never felt boring! The use of a variety of businesses (such as Netflix and Amazon amongst others) as examples throughout the text gave it additional weight in its suggested strategies, a feeling that your business could succeed as well. I really enjoyed how the sections built up to a whole throughout the first half of the book, bringing everything together clearly thus far for the reader. This is then built on further going forward in the text. I thought it was a very clever way to show the progression of the book’s phases and to keep the reader engaged and moving along with the text. It is also well-edited as I barely found any mistakes throughout the entire book. Truthfully, I cannot think of a negative thing to say about the book as a whole.
I would recommend this book not just to those seeking to grow their businesses (although it is definitely a very useful text for those starting up and those more experienced), but also to those aspiring to create innovation in their lives. It’s a good, practical guide that can be used in wider situations than its apparent niche. I know that I will be revisiting this book in the future to assist me with strategizing for the future and problem-solving. I will also be looking into the suggested further reading presented in the final chapter. The Salt Test is a great and easy read, and I recommend it highly.
******
The Salt Test
View: on Bookshelves | on Amazon