Today's Chat with Sarah features Ken Rusk author of Blue Collar Cash which will be book of the month in November.
Official Review
Purchase on Amazon
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1. Who has been the biggest influence in your life?
My father for sure. He was a tough Marine raising 5 young boys, who showed us the value of a good day's work. And that if we wanted something, we had to find a way to get it, all on our own.
2. What made you decide to write a book?
I had been hiring hundreds of employees over the years and became an almost involuntary life coach to many of them. I need to help them see that you can build an amazing life doing whatever you do, as long as you have a crystal clear idea of what you want your life to look like ... and can build the path to get there.
3. What is Blue Collar Cash about?
I really start with the power of vision and how your mind almost automatically attracts itself to the things it sees very clearly. I think that is a lost art for most of us these days. And I put forth the idea that we should be working to *live* ... not the other way around. You can change the way you look at your life, take control of yourself and your future, and immediately begin to effect change towards your best self.
4. Who do you see as your ideal audience?
I really think there are three potential readers. Number one is someone who is trying to figure out what kind of career they want and how that career can support their future. Number two is somebody who is trying to transition from what they thought was a great white-collar career back to a passion they may have had in the past working with their hands. And finally, this book is great for anyone who has a team of employees who desires to build long-term loyal, motivated, self-directing, and goal-oriented team members.
5. What was the hardest part of the writing or publishing process?
I really didn't have a hard time writing the book, that was actually the easy part looking back on it. LOL. And I was pretty fortunate to find a top publisher who was really interested in my material. The business end of the book industry is somewhat challenging because it still requires some fortunate timing and a lot of luck to create a best-selling book. But the actual creative process that is used in writing the book itself was something that I enjoyed a lot
6. How do you see this book impacting the world?
I would love for a whole generation of people to create a much better life for themselves because they learned some simple things that we should be teaching as they grow from children to young adults to older, independent members of society. The concepts in my book are not necessarily earth-shattering, and that's on purpose, as I've always believed the best way to learn something is by keeping it simple. And because I believe so deeply in giving back, I actually donate a book to someone in need for every book that I sell. And that goes for my course as well.
7. Do you have any other books that have yet to be published? Anything in the works?
Right now we are focused on getting the book and my new 8-week course out to the masses in a way that we know will help them improve their lives. But I do have a couple of ideas running around in my head that I'm working on.
I like to end with fun questions.
8. Who's your favorite author?
If I had to give you one answer, it would probably be Spencer Johnson. I just like the way he takes complex concepts and makes them simple and easy to implement.
9. If you could write about anyone fiction/nonfiction, who would you write about?
I'd love to write about my fictional self and the fact that I was a winning Formula One Racer or a Professional Golfer. Not because I really want to write about myself ... but only for the fact that, in order to do so, I would have (actually) had to have been a winning Formula One Racer or a Professional Golfer. LOL!
10. Who is the most famous person you've ever met?
President George W Bush Senior, Tom Brady, Rory McIlroy, Bubba Watson, Darius Rucker ... All very famous people in their own unique way.
11. What really makes you angry?
This one is really easy. The answer is drama ... As most of the time it is usually boring, wasteful of precious time, and in the end usually irrelevant to the rest of the world.
