Review of Niching Up

[Sibongile Zitha]

[Following is a volunteer review of "Niching Up" by Chris Dreyer.]

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4 out of 5 stars

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The book Niching up by Chris Dreyer is a great book to read especially when you are starting a business and still not sure which way to go about it. It tells you about the pros and cons of choosing to follow your niche as it's meaning your business Will be limited to a specific audience. The author goes in to details about how to start a business that is specifically for a certain group of people or businesses and it was appealing to me as a person who is in business and it gave me a different perspective on different ways on starting a business. I give the book 4 out 4 stars because of too many references to other books and lots of movie references , I feel you now have to go and refer to those books and movies for better clarity on the quotes. I think a little less would have done the trick other than that it's a lovely book that was written well, the grammar was amazing and flawless. I give it 4 out of 5 stars.
because I learned a lot from this book, things I took for granted or even thought would not work in terms of business like how Niching can make you an expert because you will be specializing in the field you have chosen and investing all of your time learning from experiences you will encounter and when you get new prospects or new business you will be well informed, it will reflect even on your pricing and referrals. He also wrote something I took to heart "don't be a taker but give more than you take and build long lasting relationships and good relationships mean more clients which means money in the bank for you and your business." This is my review.

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Niching Up
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